feat: SEO altyapısı + admin editör/favicon/menü düzeltmeleri

Admin & site:
- @tailwindcss/typography ekle → editör ve yayın içeriği prose stilleriyle düzgün render
- Favicon: logo.png'den kare app/icon.png + apple-icon.png, varsayılan favicon.ico kaldırıldı
- SEO keyword: seo_settings.default_keywords + seo_pages.keywords + buildMetadata birleştirme
- Menü düzeni admin'den yönetilebilir (site_settings.nav_items, /admin/menu, header & mobile-menu refactor)

SEO:
- app/sitemap.ts (statik + blog/hizmet/çözüm/proje/sektör dinamik)
- app/robots.ts (sitemap ref + /admin,/api disallow)
- app/llms.txt/route.ts (AI/LLM rehberi)
- BlogPosting/Service/FAQ/Article JSON-LD wire (json-ld bileşenleri bağlandı)
- buildMetadata: blog/proje OG görseli + type article + keywords birleştirme düzeltmesi
- blog tags → keyword

.gitignore

@@ -40,3 +40,6 @@ yarn-error.log*
 # typescript
 *.tsbuildinfo
 next-env.d.ts
+
+# SEO audit çıktıları (repoya girmesin)
+seo-audit/

app/(site)/blog/[slug]/page.tsx

@@ -6,6 +6,7 @@ import { ArrowLeft, Calendar } from "lucide-react";
 import { renderContent } from "@/lib/content-render";
 import { getPostBySlug } from "@/lib/data";
 import { buildMetadata } from "@/lib/seo";
+import { BlogPostingLd } from "@/components/json-ld";
 import { ContentSidebar } from "@/components/content-sidebar";
 
 export async function generateMetadata({
@@ -19,6 +20,7 @@ export async function generateMetadata({
   return buildMetadata(`/blog/${slug}`, {
     title: post.seo_title || post.title,
     description: post.seo_description || post.excerpt || undefined,
+    keywords: post.tags ?? undefined,
     openGraph: {
       title: post.seo_title || post.title,
       description: post.seo_description || post.excerpt || undefined,
@@ -44,6 +46,7 @@ export default async function BlogPostPage({
 
   return (
     <div className="mx-auto max-w-7xl px-6 py-16">
+      <BlogPostingLd post={post} />
       <Link
         href="/blog"
         className="inline-flex items-center gap-1 text-sm text-[var(--muted)] hover:text-[var(--navy)]"

app/(site)/hizmetler/[slug]/page.tsx

@@ -9,6 +9,7 @@ import { SectionTitle } from "@/components/section-title";
 import { FaqList } from "@/components/faq-list";
 import { ServiceHero } from "@/components/service-hero";
 import { ServiceSidebar } from "@/components/service-sidebar";
+import { ServiceLd, FaqLd } from "@/components/json-ld";
 import type { FaqItem } from "@/lib/types";
 
 export async function generateMetadata({
@@ -59,6 +60,8 @@ export default async function ServiceDetailPage({
 
   return (
     <>
+      <ServiceLd service={service} settings={settings} />
+      <FaqLd items={faqItems} />
       <ServiceHero service={service} settings={settings} />
 
       <div className="mx-auto grid max-w-7xl gap-12 px-6 py-16 lg:grid-cols-[1.5fr_1fr]">

app/(site)/projeler/[slug]/page.tsx

@@ -7,6 +7,7 @@ import { renderContent } from "@/lib/content-render";
 import { getProjectBySlug, listProjects } from "@/lib/data";
 import { buildMetadata } from "@/lib/seo";
 import { Gallery } from "@/components/gallery";
+import { ArticleLd } from "@/components/json-ld";
 import { TrendingUp } from "lucide-react";
 import type { ProjectMetric } from "@/lib/types";
 
@@ -74,6 +75,7 @@ export default async function ProjectDetailPage({
 
   return (
     <>
+      <ArticleLd post={project} />
       <section className="border-b border-[var(--border)]">
         <div className="mx-auto max-w-7xl px-6 py-12">
           <Link

app/admin/(protected)/menu/form.tsx

@@ -0,0 +1,137 @@
+"use client";
+
+import { useState } from "react";
+import {
+  ArrowDown,
+  ArrowUp,
+  Eye,
+  EyeOff,
+  GripVertical,
+  Save,
+} from "lucide-react";
+import {
+  FormActions,
+  FormShell,
+  PrimaryButton,
+} from "@/components/admin/form";
+import { saveNavMenu } from "@/lib/admin-actions";
+import { serializeNavItems, type NavItem } from "@/lib/nav";
+
+export function MenuForm({ initial }: { initial: NavItem[] }) {
+  const [items, setItems] = useState<NavItem[]>(initial);
+
+  function move(index: number, dir: -1 | 1) {
+    const target = index + dir;
+    if (target < 0 || target >= items.length) return;
+    setItems((prev) => {
+      const next = [...prev];
+      [next[index], next[target]] = [next[target], next[index]];
+      return next;
+    });
+  }
+
+  function toggleVisible(index: number) {
+    setItems((prev) =>
+      prev.map((it, i) =>
+        i === index ? { ...it, visible: !it.visible } : it,
+      ),
+    );
+  }
+
+  function setLabel(index: number, value: string) {
+    setItems((prev) =>
+      prev.map((it, i) => (i === index ? { ...it, label: value } : it)),
+    );
+  }
+
+  const payload = serializeNavItems(
+    items.map((i) => ({ key: i.key, visible: i.visible, label: i.label })),
+  );
+
+  return (
+    <form action={saveNavMenu}>
+      <input type="hidden" name="nav_items" value={payload} />
+      <FormShell>
+        <ul className="space-y-2">
+          {items.map((item, i) => (
+            <li
+              key={item.key}
+              className={`flex items-center gap-3 rounded-xl border border-[var(--border)] bg-white px-3 py-2.5 ${
+                item.visible ? "" : "opacity-50"
+              }`}
+            >
+              <GripVertical className="size-4 shrink-0 text-[var(--muted)]" />
+
+              <div className="flex shrink-0 flex-col">
+                <button
+                  type="button"
+                  onClick={() => move(i, -1)}
+                  disabled={i === 0}
+                  aria-label="Yukarı taşı"
+                  className="text-[var(--muted)] transition hover:text-[var(--navy)] disabled:opacity-30"
+                >
+                  <ArrowUp className="size-4" />
+                </button>
+                <button
+                  type="button"
+                  onClick={() => move(i, 1)}
+                  disabled={i === items.length - 1}
+                  aria-label="Aşağı taşı"
+                  className="text-[var(--muted)] transition hover:text-[var(--navy)] disabled:opacity-30"
+                >
+                  <ArrowDown className="size-4" />
+                </button>
+              </div>
+
+              <input
+                value={item.label}
+                onChange={(e) => setLabel(i, e.target.value)}
+                className="min-w-0 flex-1 rounded-lg border border-[var(--border)] bg-white px-3 py-1.5 text-sm outline-none transition focus:border-[var(--sky)] focus:ring-2 focus:ring-[var(--sky)]/20"
+              />
+
+              <span className="shrink-0 font-mono text-xs text-[var(--muted)]">
+                {item.href}
+              </span>
+
+              {item.mega && (
+                <span className="shrink-0 rounded-full bg-[var(--navy-50)] px-2 py-0.5 text-[10px] font-semibold uppercase tracking-wider text-[var(--navy)]">
+                  Mega menü
+                </span>
+              )}
+
+              <button
+                type="button"
+                onClick={() => toggleVisible(i)}
+                aria-label={item.visible ? "Gizle" : "Göster"}
+                title={item.visible ? "Menüde görünür" : "Menüde gizli"}
+                className={`inline-flex size-8 shrink-0 items-center justify-center rounded-lg transition ${
+                  item.visible
+                    ? "bg-[var(--navy)] text-white"
+                    : "border border-[var(--border)] text-[var(--muted)] hover:text-[var(--navy)]"
+                }`}
+              >
+                {item.visible ? (
+                  <Eye className="size-4" />
+                ) : (
+                  <EyeOff className="size-4" />
+                )}
+              </button>
+            </li>
+          ))}
+        </ul>
+
+        <p className="mt-3 text-xs text-[var(--muted)]">
+          Sıralama ok tuşlarıyla değişir. Göz simgesiyle bir öğeyi menüden
+          gizleyebilirsiniz. &ldquo;Hizmetler&rdquo; öğesi mega menü olarak
+          açılır.
+        </p>
+
+        <FormActions>
+          <PrimaryButton>
+            <Save className="size-4" /> Menüyü kaydet
+          </PrimaryButton>
+        </FormActions>
+      </FormShell>
+    </form>
+  );
+}

app/admin/(protected)/menu/page.tsx

@@ -0,0 +1,19 @@
+import { PageHeader } from "@/components/admin/form";
+import { getSiteSettings } from "@/lib/data";
+import { resolveNavItems } from "@/lib/nav";
+import { MenuForm } from "./form";
+
+export default async function MenuAdminPage() {
+  const settings = await getSiteSettings();
+  const items = resolveNavItems(settings?.nav_items);
+
+  return (
+    <div>
+      <PageHeader
+        title="Menü düzeni"
+        description="Üst menü öğelerinin sırasını ve görünürlüğünü düzenleyin. Etiketi boş bırakırsanız varsayılan kullanılır."
+      />
+      <MenuForm initial={items} />
+    </div>
+  );
+}

app/admin/(protected)/seo/page-form.tsx

@@ -40,6 +40,14 @@ export function SeoPageForm({ row }: { row?: SeoPageRow }) {
               rows={3}
               defaultValue={row?.description}
             />
+            <Textarea
+              label="Anahtar kelimeler"
+              name="keywords"
+              rows={2}
+              defaultValue={row?.keywords}
+              placeholder="web tasarım, kurumsal site, kocaeli"
+              help="Virgülle ayırın. Bu sayfaya özel; site geneli kelimelerle birleştirilir."
+            />
             <MediaPicker
               label="OG görseli"
               name="og_image"

app/admin/(protected)/seo/page.tsx

@@ -97,6 +97,17 @@ export default async function SeoAdminPage() {
               />
             </div>
 
+            <div className="mt-5">
+              <Textarea
+                label="Anahtar kelimeler (site geneli)"
+                name="default_keywords"
+                rows={2}
+                defaultValue={settings?.default_keywords}
+                placeholder="yazılım geliştirme, web tasarım kocaeli, crm çözümleri, e-ticaret izmit"
+                help="Virgülle ayırın. Tüm sayfalarda varsayılan olarak kullanılır; sayfa override ile birleştirilir."
+              />
+            </div>
+
             <FormActions>
               <PrimaryButton>
                 <Save className="size-4" /> Global ayarları kaydet

app/globals.css

@@ -1,4 +1,5 @@
 @import "tailwindcss";
+@plugin "@tailwindcss/typography";
 
 :root {
   --background: #ffffff;

app/layout.tsx

@@ -30,7 +30,8 @@ export const metadata: Metadata = {
     locale: "tr_TR",
     type: "website",
   },
-  icons: { icon: "/logo.png" },
+  // Favicon/app ikonları app/icon.png + app/apple-icon.png dosya
+  // konvansiyonundan otomatik üretilir (logo.png'den kare kırpıldı).
 };
 
 export default async function RootLayout({

app/llms.txt/route.ts

@@ -0,0 +1,96 @@
+import { siteConfig } from "@/lib/site-config";
+import {
+  getSeoSettings,
+  getSiteSettings,
+  listIndustries,
+  listProjects,
+  listPublishedPosts,
+  listServices,
+  listSolutions,
+} from "@/lib/data";
+
+// AI/LLM'lerin (ChatGPT, Perplexity, Claude, Google AI Overviews vb.) siteyi
+// hızlı ve doğru anlaması için /llms.txt rehberi.
+// Spec: https://llmstxt.org
+
+export const revalidate = 3600;
+
+const BASE = siteConfig.url;
+
+function section(title: string, lines: string[]): string {
+  if (lines.length === 0) return "";
+  return `## ${title}\n\n${lines.join("\n")}\n`;
+}
+
+export async function GET() {
+  const [seo, site, services, solutions, posts, industries] = await Promise.all([
+    getSeoSettings(),
+    getSiteSettings(),
+    listServices(),
+    listSolutions(),
+    listPublishedPosts({ limit: 30 }),
+    listIndustries(),
+  ]);
+
+  const name = seo?.site_name || siteConfig.name;
+  const summary =
+    seo?.site_description || site?.footer_tagline || siteConfig.tagline;
+  const phone = site?.contact_phone || siteConfig.contact.phone;
+  const email = site?.contact_email || siteConfig.contact.email;
+  const address = site?.contact_address || siteConfig.contact.address;
+
+  const link = (title: string, path: string, desc?: string) =>
+    `- [${title}](${BASE}${path})${desc ? `: ${desc}` : ""}`;
+
+  const body = [
+    `# ${name}`,
+    "",
+    `> ${summary}`,
+    "",
+    `${name}, Kocaeli/İzmit merkezli; yazılım geliştirme, web tasarım, e-ticaret, mobil uygulama, CRM ve dijital pazarlama hizmetleri sunar. İletişim: ${phone} · ${email} · ${address}`,
+    "",
+    section("Ana Sayfalar", [
+      link("Anasayfa", "/"),
+      link("Hizmetler", "/hizmetler", "Tüm hizmetlerin listesi"),
+      link("Çözümler", "/cozumler", "Paket çözümler"),
+      link("Projeler", "/projeler", "Portföy ve vaka çalışmaları"),
+      link("Blog", "/blog", "Rehber içerikler ve yazılar"),
+      link("Hakkımızda", "/hakkimizda"),
+      link("İletişim", "/iletisim"),
+    ]),
+    section(
+      "Hizmetler",
+      services.map((s) =>
+        link(s.title, `/hizmetler/${s.slug}`, s.description ?? undefined),
+      ),
+    ),
+    section(
+      "Çözümler",
+      solutions.map((s) =>
+        link(s.title, `/cozumler/${s.slug}`, s.description ?? undefined),
+      ),
+    ),
+    section(
+      "Sektörler",
+      industries.map((i) =>
+        link(i.title, `/sektor/${i.slug}`, i.subtitle ?? undefined),
+      ),
+    ),
+    section(
+      "Blog Yazıları",
+      posts.map((p) =>
+        link(p.title, `/blog/${p.slug}`, p.excerpt ?? undefined),
+      ),
+    ),
+    section("Kaynaklar", [link("Site haritası", "/sitemap.xml")]),
+  ]
+    .filter(Boolean)
+    .join("\n");
+
+  return new Response(body, {
+    headers: {
+      "Content-Type": "text/plain; charset=utf-8",
+      "Cache-Control": "public, max-age=0, s-maxage=3600, stale-while-revalidate=86400",
+    },
+  });
+}

app/robots.ts

@@ -0,0 +1,14 @@
+import type { MetadataRoute } from "next";
+import { siteConfig } from "@/lib/site-config";
+
+export default function robots(): MetadataRoute.Robots {
+  return {
+    rules: {
+      userAgent: "*",
+      allow: "/",
+      disallow: ["/admin", "/api"],
+    },
+    sitemap: `${siteConfig.url}/sitemap.xml`,
+    host: siteConfig.url,
+  };
+}

app/sitemap.ts

@@ -0,0 +1,53 @@
+import type { MetadataRoute } from "next";
+import { siteConfig } from "@/lib/site-config";
+import {
+  listIndustries,
+  listProjects,
+  listPublishedPosts,
+  listServices,
+  listSolutions,
+} from "@/lib/data";
+
+const BASE = siteConfig.url;
+
+export default async function sitemap(): Promise<MetadataRoute.Sitemap> {
+  const [posts, services, solutions, projects, industries] = await Promise.all([
+    listPublishedPosts({ limit: 200 }),
+    listServices(),
+    listSolutions(),
+    listProjects({ limit: 200 }),
+    listIndustries(),
+  ]);
+
+  const staticRoutes: MetadataRoute.Sitemap = [
+    { url: `${BASE}/`, changeFrequency: "weekly", priority: 1 },
+    { url: `${BASE}/hizmetler`, changeFrequency: "monthly", priority: 0.9 },
+    { url: `${BASE}/cozumler`, changeFrequency: "monthly", priority: 0.9 },
+    { url: `${BASE}/projeler`, changeFrequency: "monthly", priority: 0.8 },
+    { url: `${BASE}/blog`, changeFrequency: "daily", priority: 0.8 },
+    { url: `${BASE}/hakkimizda`, changeFrequency: "yearly", priority: 0.6 },
+    { url: `${BASE}/iletisim`, changeFrequency: "yearly", priority: 0.7 },
+    { url: `${BASE}/site-analizi`, changeFrequency: "yearly", priority: 0.6 },
+    { url: `${BASE}/cerez-politikasi`, changeFrequency: "yearly", priority: 0.2 },
+  ];
+
+  const toEntry = (
+    path: string,
+    updatedAt?: string,
+    priority = 0.7,
+  ): MetadataRoute.Sitemap[number] => ({
+    url: `${BASE}${path}`,
+    lastModified: updatedAt ? new Date(updatedAt) : undefined,
+    changeFrequency: "weekly",
+    priority,
+  });
+
+  return [
+    ...staticRoutes,
+    ...posts.map((p) => toEntry(`/blog/${p.slug}`, p.$updatedAt, 0.7)),
+    ...services.map((s) => toEntry(`/hizmetler/${s.slug}`, s.$updatedAt, 0.8)),
+    ...solutions.map((s) => toEntry(`/cozumler/${s.slug}`, s.$updatedAt, 0.8)),
+    ...projects.map((p) => toEntry(`/projeler/${p.slug}`, p.$updatedAt, 0.7)),
+    ...industries.map((i) => toEntry(`/sektor/${i.slug}`, i.$updatedAt, 0.6)),
+  ];
+}

components/admin/sidebar.tsx

@@ -16,6 +16,7 @@ import {
   Image as ImageIcon,
   Users as UsersIcon,
   Building2,
+  ListOrdered,
   type LucideIcon,
 } from "lucide-react";
 
@@ -24,6 +25,7 @@ type Item = { href: string; label: string; icon: LucideIcon };
 const items: Item[] = [
   { href: "/admin", label: "Pano", icon: LayoutDashboard },
   { href: "/admin/site", label: "Site Ayarları", icon: Settings },
+  { href: "/admin/menu", label: "Menü Düzeni", icon: ListOrdered },
   { href: "/admin/blog", label: "Blog", icon: Newspaper },
   { href: "/admin/hizmetler", label: "Hizmetler", icon: Layers },
   { href: "/admin/cozumler", label: "Çözümler", icon: Boxes },

components/header.tsx

@@ -3,6 +3,8 @@ import Link from "next/link";
 import { ChevronDown, Phone } from "lucide-react";
 import { getSiteSettings, listServices } from "@/lib/data";
 import { siteConfig } from "@/lib/site-config";
+import { resolveNavItems } from "@/lib/nav";
+import type { ServiceRow } from "@/lib/types";
 import { HeaderScrollEffect } from "@/components/header-scroll";
 import { MobileMenu } from "@/components/mobile-menu";
 
@@ -22,6 +24,9 @@ export async function Header() {
     ["seo-dijital-pazarlama", "sosyal-medya-yonetimi", "dijital-reklam"].includes(s.slug),
   );
 
+  // Admin'den düzenlenebilir üst menü düzeni
+  const navItems = resolveNavItems(settings?.nav_items).filter((i) => i.visible);
+
   return (
     <>
       <HeaderScrollEffect />
@@ -50,22 +55,90 @@ export async function Header() {
                 </span>
               </Link>
 
-              {/* Col 2 — Desktop nav */}
+              {/* Col 2 — Desktop nav (sıra admin'den yönetilir) */}
               <div className="hidden items-center gap-0.5 lg:flex">
+                {navItems.map((item) =>
+                  item.mega ? (
+                    <ServicesMegaMenu
+                      key={item.key}
+                      label={item.label}
+                      webServices={webServices}
+                      marketingServices={marketingServices}
+                    />
+                  ) : (
                     <Link
-                  href="/"
+                      key={item.key}
+                      href={item.href}
                       className="inline-flex h-9 items-center justify-center whitespace-nowrap rounded-lg px-3.5 text-sm font-medium text-gray-600 transition-colors hover:bg-gray-100 hover:text-gray-900"
                     >
-                  Anasayfa
+                      {item.label}
+                    </Link>
+                  ),
+                )}
+              </div>
+
+              {/* Col 3 — CTA */}
+              <div className="flex items-center justify-end gap-2">
+                {/* Phone — full mode (XL) */}
+                <a
+                  href={`tel:${phoneRaw}`}
+                  data-pill-hide="true"
+                  className="hidden h-9 items-center gap-1.5 rounded-lg px-3 text-sm font-medium text-gray-600 transition-colors hover:bg-gray-100 hover:text-gray-900 xl:inline-flex"
+                  aria-label={phone}
+                >
+                  <Phone className="size-3.5" />
+                  <span>{phone}</span>
+                </a>
+                {/* "Ara" — pill mode'da görünür, kompakt */}
+                <a
+                  href={`tel:${phoneRaw}`}
+                  data-pill-show="true"
+                  className="hidden h-9 items-center gap-1.5 rounded-lg border border-gray-200 px-3 text-sm font-medium text-gray-700 transition-colors hover:border-[var(--navy)] hover:text-[var(--navy)]"
+                  aria-label={`${phone} - Ara`}
+                  style={{ display: "none" }}
+                >
+                  <Phone className="size-3.5" />
+                  <span>Ara</span>
+                </a>
+                <Link
+                  href="/iletisim"
+                  className="hidden h-9 items-center justify-center whitespace-nowrap rounded-lg bg-[var(--navy)] px-4 text-sm font-semibold text-white shadow-sm transition-colors hover:bg-[var(--navy-700)] sm:inline-flex"
+                >
+                  Ücretsiz Teklif
                 </Link>
 
-                {/* Hizmetler mega menu */}
+                {/* Mobil menü (hamburger) — sadece < lg */}
+                <MobileMenu
+                  navItems={navItems}
+                  services={services.map((s) => ({ slug: s.slug, title: s.title }))}
+                  phone={phone}
+                  phoneRaw={phoneRaw}
+                />
+              </div>
+            </nav>
+          </header>
+        </div>
+      </div>
+    </>
+  );
+}
+
+function ServicesMegaMenu({
+  label,
+  webServices,
+  marketingServices,
+}: {
+  label: string;
+  webServices: ServiceRow[];
+  marketingServices: ServiceRow[];
+}) {
+  return (
     <div className="group relative">
       <button
         type="button"
         className="inline-flex h-9 items-center justify-center gap-1 whitespace-nowrap rounded-lg px-3.5 text-sm font-medium text-gray-600 transition-colors hover:bg-gray-100 hover:text-gray-900"
       >
-                    Hizmetler
+        {label}
         <ChevronDown className="size-3 transition-transform duration-200 group-hover:rotate-180" />
       </button>
       <div className="pointer-events-none invisible absolute left-1/2 top-full z-50 w-[480px] -translate-x-1/2 pt-2 opacity-0 transition-all duration-150 ease-out group-hover:pointer-events-auto group-hover:visible group-hover:opacity-100">
@@ -111,80 +184,5 @@ export async function Header() {
         </div>
       </div>
     </div>
-
-                <Link
-                  href="/cozumler"
-                  className="inline-flex h-9 items-center justify-center whitespace-nowrap rounded-lg px-3.5 text-sm font-medium text-gray-600 transition-colors hover:bg-gray-100 hover:text-gray-900"
-                >
-                  Çözümler
-                </Link>
-                <Link
-                  href="/projeler"
-                  className="inline-flex h-9 items-center justify-center whitespace-nowrap rounded-lg px-3.5 text-sm font-medium text-gray-600 transition-colors hover:bg-gray-100 hover:text-gray-900"
-                >
-                  Projeler
-                </Link>
-                <Link
-                  href="/blog"
-                  className="inline-flex h-9 items-center justify-center whitespace-nowrap rounded-lg px-3.5 text-sm font-medium text-gray-600 transition-colors hover:bg-gray-100 hover:text-gray-900"
-                >
-                  Blog
-                </Link>
-                <Link
-                  href="/hakkimizda"
-                  className="inline-flex h-9 items-center justify-center whitespace-nowrap rounded-lg px-3.5 text-sm font-medium text-gray-600 transition-colors hover:bg-gray-100 hover:text-gray-900"
-                >
-                  Hakkımızda
-                </Link>
-                <Link
-                  href="/iletisim"
-                  className="inline-flex h-9 items-center justify-center whitespace-nowrap rounded-lg px-3.5 text-sm font-medium text-gray-600 transition-colors hover:bg-gray-100 hover:text-gray-900"
-                >
-                  İletişim
-                </Link>
-              </div>
-
-              {/* Col 3 — CTA */}
-              <div className="flex items-center justify-end gap-2">
-                {/* Phone — full mode (XL) */}
-                <a
-                  href={`tel:${phoneRaw}`}
-                  data-pill-hide="true"
-                  className="hidden h-9 items-center gap-1.5 rounded-lg px-3 text-sm font-medium text-gray-600 transition-colors hover:bg-gray-100 hover:text-gray-900 xl:inline-flex"
-                  aria-label={phone}
-                >
-                  <Phone className="size-3.5" />
-                  <span>{phone}</span>
-                </a>
-                {/* "Ara" — pill mode'da görünür, kompakt */}
-                <a
-                  href={`tel:${phoneRaw}`}
-                  data-pill-show="true"
-                  className="hidden h-9 items-center gap-1.5 rounded-lg border border-gray-200 px-3 text-sm font-medium text-gray-700 transition-colors hover:border-[var(--navy)] hover:text-[var(--navy)]"
-                  aria-label={`${phone} - Ara`}
-                  style={{ display: "none" }}
-                >
-                  <Phone className="size-3.5" />
-                  <span>Ara</span>
-                </a>
-                <Link
-                  href="/iletisim"
-                  className="hidden h-9 items-center justify-center whitespace-nowrap rounded-lg bg-[var(--navy)] px-4 text-sm font-semibold text-white shadow-sm transition-colors hover:bg-[var(--navy-700)] sm:inline-flex"
-                >
-                  Ücretsiz Teklif
-                </Link>
-
-                {/* Mobil menü (hamburger) — sadece < lg */}
-                <MobileMenu
-                  services={services.map((s) => ({ slug: s.slug, title: s.title }))}
-                  phone={phone}
-                  phoneRaw={phoneRaw}
-                />
-              </div>
-            </nav>
-          </header>
-        </div>
-      </div>
-    </>
   );
 }

components/json-ld.tsx

@@ -1,4 +1,5 @@
 import type {
+  BlogPostRow,
   ProjectRow,
   ServiceRow,
   SiteSettingsRow,
@@ -6,6 +7,12 @@ import type {
 } from "@/lib/types";
 import { siteConfig } from "@/lib/site-config";
 
+function absUrl(url?: string | null): string | undefined {
+  if (!url) return undefined;
+  if (url.startsWith("http")) return url;
+  return `${siteConfig.url}${url.startsWith("/") ? "" : "/"}${url}`;
+}
+
 export function JsonLd({ data }: { data: object }) {
   return (
     <script
@@ -137,6 +144,44 @@ export function BreadcrumbLd({
   );
 }
 
+export function BlogPostingLd({
+  post,
+  settings,
+}: {
+  post: BlogPostRow;
+  settings?: SiteSettingsRow | null;
+}) {
+  const image = absUrl(post.seo_image || post.cover_image) ?? `${siteConfig.url}/logo.png`;
+  const url = `${siteConfig.url}/blog/${post.slug}`;
+  const data: Record<string, unknown> = {
+    "@context": "https://schema.org",
+    "@type": "BlogPosting",
+    headline: post.title,
+    description: post.seo_description || post.excerpt || undefined,
+    image,
+    datePublished: post.published_at ?? post.$createdAt,
+    dateModified: post.$updatedAt,
+    author: {
+      "@type": post.author ? "Person" : "Organization",
+      name: post.author || settings?.site_name || siteConfig.name,
+    },
+    publisher: {
+      "@type": "Organization",
+      name: settings?.site_name ?? siteConfig.name,
+      logo: {
+        "@type": "ImageObject",
+        url: `${siteConfig.url}/logo.png`,
+      },
+    },
+    mainEntityOfPage: { "@type": "WebPage", "@id": url },
+    url,
+  };
+  if (post.tags && post.tags.length > 0) {
+    data.keywords = post.tags.join(", ");
+  }
+  return <JsonLd data={data} />;
+}
+
 export function ArticleLd({ post }: { post: ProjectRow }) {
   return (
     <JsonLd

components/mobile-menu.tsx

@@ -5,22 +5,17 @@ import { createPortal } from "react-dom";
 import Link from "next/link";
 import { usePathname } from "next/navigation";
 import { Menu, X, ChevronDown, Phone, ArrowRight } from "lucide-react";
+import type { NavItem } from "@/lib/nav";
 
 type NavService = { slug: string; title: string };
 
-const LINKS = [
-  { href: "/cozumler", label: "Çözümler" },
-  { href: "/projeler", label: "Projeler" },
-  { href: "/blog", label: "Blog" },
-  { href: "/hakkimizda", label: "Hakkımızda" },
-  { href: "/iletisim", label: "İletişim" },
-];
-
 export function MobileMenu({
+  navItems,
   services,
   phone,
   phoneRaw,
 }: {
+  navItems: NavItem[];
   services: NavService[];
   phone: string;
   phoneRaw: string;
@@ -84,15 +79,13 @@ export function MobileMenu({
           </button>
         </div>
 
-        {/* Linkler */}
+        {/* Linkler — sıra admin'den yönetilir */}
         <nav className="flex-1 overflow-y-auto px-3 py-4">
-          <Link
+          {navItems
-            href="/"
+            .filter((item) => item.visible)
-            className="block rounded-xl px-4 py-3 text-base font-medium text-gray-800 transition-colors hover:bg-blue-50 hover:text-[var(--navy)]"
+            .map((item) =>
-          >
+              item.mega ? (
-            Anasayfa
+                <div key={item.key}>
-          </Link>
-
                   {/* Hizmetler — açılır */}
                   <button
                     type="button"
@@ -100,7 +93,7 @@ export function MobileMenu({
                     aria-expanded={servicesOpen}
                     className="flex w-full items-center justify-between rounded-xl px-4 py-3 text-base font-medium text-gray-800 transition-colors hover:bg-blue-50 hover:text-[var(--navy)]"
                   >
-            Hizmetler
+                    {item.label}
                     <ChevronDown
                       className={`size-4 transition-transform duration-200 ${
                         servicesOpen ? "rotate-180" : ""
@@ -126,16 +119,17 @@ export function MobileMenu({
                       </Link>
                     </div>
                   )}
-
+                </div>
-          {LINKS.map((l) => (
+              ) : (
                 <Link
-              key={l.href}
+                  key={item.key}
-              href={l.href}
+                  href={item.href}
                   className="block rounded-xl px-4 py-3 text-base font-medium text-gray-800 transition-colors hover:bg-blue-50 hover:text-[var(--navy)]"
                 >
-              {l.label}
+                  {item.label}
                 </Link>
-          ))}
+              ),
+            )}
         </nav>
 
         {/* Alt CTA */}

lib/admin-actions.ts

@@ -555,6 +555,34 @@ export async function saveSiteSettings(formData: FormData) {
   revalidatePath("/admin/site");
 }
 
+// ─── Navigation Menu ─────────────────────────────────────────────
+
+export async function saveNavMenu(formData: FormData) {
+  const secret = await requireSessionSecret();
+  // Client form, sıralı menüyü JSON string olarak nav_items'a koyar.
+  const navItems = str(formData.get("nav_items"));
+  const data = { nav_items: navItems };
+  try {
+    await tablesDB.updateRow(
+      DATABASE_ID,
+      TABLES.siteSettings,
+      "homepage",
+      data,
+      secret,
+    );
+  } catch {
+    await tablesDB.createRow(
+      DATABASE_ID,
+      TABLES.siteSettings,
+      "homepage",
+      data,
+      secret,
+    );
+  }
+  revalidatePath("/", "layout");
+  revalidatePath("/admin/menu");
+}
+
 // ─── SEO Settings ────────────────────────────────────────────────
 
 export async function saveSeoSettings(formData: FormData) {
@@ -562,6 +590,7 @@ export async function saveSeoSettings(formData: FormData) {
   const data = {
     site_name: str(formData.get("site_name")),
     site_description: str(formData.get("site_description")),
+    default_keywords: str(formData.get("default_keywords")),
     default_og_image: str(formData.get("default_og_image")),
     twitter_handle: str(formData.get("twitter_handle")),
     facebook_url: str(formData.get("facebook_url")),
@@ -603,6 +632,7 @@ export async function saveSeoPage(formData: FormData) {
     path,
     title: str(formData.get("title")),
     description: str(formData.get("description")),
+    keywords: str(formData.get("keywords")),
     og_image: str(formData.get("og_image")),
     canonical: str(formData.get("canonical")),
     noindex: bool(formData.get("noindex")),

lib/nav.ts

@@ -0,0 +1,119 @@
+// Üst menü (header + mobil) düzeni. Öğeler sabit bir kayıttan gelir; admin
+// panelinden yalnızca SIRA, GÖRÜNÜRLÜK ve (opsiyonel) ETİKET düzenlenir.
+// Bu modül hem sunucu (header) hem istemci (admin formu) tarafında import
+// edilebilir — bu yüzden "server-only" YOK.
+
+export type NavKey =
+  | "home"
+  | "services"
+  | "solutions"
+  | "projects"
+  | "blog"
+  | "about"
+  | "contact";
+
+export interface NavRegistryEntry {
+  key: NavKey;
+  label: string; // varsayılan etiket
+  href: string;
+  mega?: boolean; // Hizmetler — mega menü olarak render edilir
+}
+
+export const NAV_REGISTRY: Record<NavKey, NavRegistryEntry> = {
+  home: { key: "home", label: "Anasayfa", href: "/" },
+  services: { key: "services", label: "Hizmetler", href: "/hizmetler", mega: true },
+  solutions: { key: "solutions", label: "Çözümler", href: "/cozumler" },
+  projects: { key: "projects", label: "Projeler", href: "/projeler" },
+  blog: { key: "blog", label: "Blog", href: "/blog" },
+  about: { key: "about", label: "Hakkımızda", href: "/hakkimizda" },
+  contact: { key: "contact", label: "İletişim", href: "/iletisim" },
+};
+
+export const DEFAULT_NAV_ORDER: NavKey[] = [
+  "home",
+  "services",
+  "solutions",
+  "projects",
+  "blog",
+  "about",
+  "contact",
+];
+
+export interface NavItem {
+  key: NavKey;
+  label: string; // çözülmüş etiket (override veya varsayılan)
+  href: string;
+  mega: boolean;
+  visible: boolean;
+}
+
+interface StoredNavItem {
+  key: string;
+  visible?: boolean;
+  label?: string | null;
+}
+
+/**
+ * site_settings.nav_items içindeki JSON'ı kayıt ile birleştirir.
+ * - Kayıtlı sıra önceliklidir, geçersiz/silinmiş key'ler atlanır.
+ * - Kayıtta olmayan (yeni eklenen) öğeler varsayılan sırayla sona eklenir.
+ * - JSON yoksa/bozuksa tam varsayılan menü döner.
+ */
+export function resolveNavItems(navItemsJson?: string | null): NavItem[] {
+  let stored: StoredNavItem[] = [];
+  if (navItemsJson) {
+    try {
+      const parsed = JSON.parse(navItemsJson);
+      if (Array.isArray(parsed)) stored = parsed as StoredNavItem[];
+    } catch {
+      /* bozuk JSON — varsayılanlara düş */
+    }
+  }
+
+  const seen = new Set<NavKey>();
+  const ordered: NavItem[] = [];
+
+  for (const item of stored) {
+    const reg = NAV_REGISTRY[item.key as NavKey];
+    if (!reg || seen.has(reg.key)) continue;
+    seen.add(reg.key);
+    ordered.push({
+      key: reg.key,
+      label: item.label?.trim() || reg.label,
+      href: reg.href,
+      mega: !!reg.mega,
+      visible: item.visible !== false,
+    });
+  }
+
+  for (const key of DEFAULT_NAV_ORDER) {
+    if (seen.has(key)) continue;
+    const reg = NAV_REGISTRY[key];
+    ordered.push({
+      key: reg.key,
+      label: reg.label,
+      href: reg.href,
+      mega: !!reg.mega,
+      visible: true,
+    });
+  }
+
+  return ordered;
+}
+
+/** Admin formundan gelen düzeni depolanacak kompakt JSON'a çevirir. */
+export function serializeNavItems(
+  items: { key: NavKey; visible: boolean; label?: string }[],
+): string {
+  return JSON.stringify(
+    items.map((i) => {
+      const reg = NAV_REGISTRY[i.key];
+      const out: StoredNavItem = { key: i.key, visible: i.visible };
+      // Sadece varsayılandan farklıysa etiketi sakla
+      if (i.label && i.label.trim() && i.label.trim() !== reg.label) {
+        out.label = i.label.trim();
+      }
+      return out;
+    }),
+  );
+}

lib/seo.ts

@@ -19,17 +19,58 @@ export async function buildMetadata(path: string, fallback?: Metadata): Promise<
     override?.description ??
     (fallback?.description as string | undefined) ??
     siteDesc;
-  const ogImage = override?.og_image || ogDefault;
+
+  // Sayfanın kendi OG bilgisi (blog kapağı, type:"article" vb.) — fallback'ten
+  // oku. Öncelik: sayfa SEO override > sayfanın fallback OG görseli > varsayılan.
+  const fbOg = fallback?.openGraph as
+    | { images?: unknown; type?: string }
+    | undefined;
+  const fbOgImage = (() => {
+    const imgs = fbOg?.images;
+    if (typeof imgs === "string") return imgs;
+    if (Array.isArray(imgs) && imgs.length) {
+      const first = imgs[0];
+      if (typeof first === "string") return first;
+      if (first && typeof first === "object" && "url" in first)
+        return String((first as { url: unknown }).url);
+    }
+    return undefined;
+  })();
+  const ogImage = override?.og_image || fbOgImage || ogDefault;
+  const ogType = fbOg?.type ?? "website";
+
+  // Anahtar kelimeler: sayfa override + site geneli varsayılan + sayfanın kendi
+  // keyword'leri (örn. blog etiketleri) birleştirilir, tekrarlar ayıklanır.
+  const fbKeywords = fallback?.keywords;
+  const fbKeywordsStr = Array.isArray(fbKeywords)
+    ? fbKeywords.join(",")
+    : typeof fbKeywords === "string"
+      ? fbKeywords
+      : "";
+  const keywordsRaw = [override?.keywords, settings?.default_keywords, fbKeywordsStr]
+    .filter(Boolean)
+    .join(",");
+  const keywords = keywordsRaw
+    ? Array.from(
+        new Set(
+          keywordsRaw
+            .split(",")
+            .map((k) => k.trim())
+            .filter(Boolean),
+        ),
+      )
+    : undefined;
 
   return {
     title,
     description,
+    keywords,
     metadataBase: new URL(siteConfig.url),
     openGraph: {
       title,
       description,
       images: ogImage ? [{ url: ogImage }] : undefined,
-      type: "website",
+      type: ogType as "website" | "article",
       locale: "tr_TR",
       siteName,
     },

lib/types.ts

@@ -85,6 +85,7 @@ export interface SeoPageRow extends AwRow {
   path: string;
   title?: string | null;
   description?: string | null;
+  keywords?: string | null; // virgülle ayrılmış anahtar kelimeler (sayfa override)
   og_image?: string | null;
   canonical?: string | null;
   noindex?: boolean | null;
@@ -93,6 +94,7 @@ export interface SeoPageRow extends AwRow {
 export interface SeoSettingsRow extends AwRow {
   site_name?: string | null;
   site_description?: string | null;
+  default_keywords?: string | null; // virgülle ayrılmış site geneli anahtar kelimeler
   default_og_image?: string | null;
   twitter_handle?: string | null;
   facebook_url?: string | null;
@@ -152,6 +154,9 @@ export interface SiteSettingsRow extends AwRow {
 
   footer_tagline?: string | null;
 
+  // Üst menü düzeni — JSON dizi: [{ key, visible, label? }] sırasıyla
+  nav_items?: string | null;
+
   whatsapp_message?: string | null;
   client_logos?: string[] | null;
   trust_items?: string[] | null; // JSON {"icon":"Star","value":"4.9","label":"..."}

package-lock.json

@@ -8,6 +8,7 @@
       "name": "kovak-yazilim",
       "version": "0.1.0",
       "dependencies": {
+        "@tailwindcss/typography": "^0.5.19",
         "@tiptap/extension-image": "^3.23.5",
         "@tiptap/extension-link": "^3.23.5",
         "@tiptap/extension-placeholder": "^3.23.5",
@@ -1083,6 +1084,18 @@
         "tailwindcss": "4.3.0"
       }
     },
+    "node_modules/@tailwindcss/typography": {
+      "version": "0.5.19",
+      "resolved": "https://registry.npmjs.org/@tailwindcss/typography/-/typography-0.5.19.tgz",
+      "integrity": "sha512-w31dd8HOx3k9vPtcQh5QHP9GwKcgbMp87j58qi6xgiBnFFtKEAgCWnDw4qUT8aHwkCp8bKvb/KGKWWHedP0AAg==",
+      "license": "MIT",
+      "dependencies": {
+        "postcss-selector-parser": "6.0.10"
+      },
+      "peerDependencies": {
+        "tailwindcss": ">=3.0.0 || insiders || >=4.0.0-alpha.20 || >=4.0.0-beta.1"
+      }
+    },
     "node_modules/@tiptap/core": {
       "version": "3.23.5",
       "resolved": "https://registry.npmjs.org/@tiptap/core/-/core-3.23.5.tgz",
@@ -1622,6 +1635,18 @@
       "integrity": "sha512-IV3Ou0jSMzZrd3pZ48nLkT9DA7Ag1pnPzaiQhpW7c3RbcqqzvzzVu+L8gfqMp/8IM2MQtSiqaCxrrcfu8I8rMA==",
       "license": "MIT"
     },
+    "node_modules/cssesc": {
+      "version": "3.0.0",
+      "resolved": "https://registry.npmjs.org/cssesc/-/cssesc-3.0.0.tgz",
+      "integrity": "sha512-/Tb/JcjK111nNScGob5MNtsntNM1aCNUDipB/TkwZFhyDrrE47SOx/18wF2bbjgc3ZzCSKW1T5nt5EbFoAz/Vg==",
+      "license": "MIT",
+      "bin": {
+        "cssesc": "bin/cssesc"
+      },
+      "engines": {
+        "node": ">=4"
+      }
+    },
     "node_modules/csstype": {
       "version": "3.2.3",
       "resolved": "https://registry.npmjs.org/csstype/-/csstype-3.2.3.tgz",
@@ -2128,6 +2153,19 @@
         "node": "^10 || ^12 || >=14"
       }
     },
+    "node_modules/postcss-selector-parser": {
+      "version": "6.0.10",
+      "resolved": "https://registry.npmjs.org/postcss-selector-parser/-/postcss-selector-parser-6.0.10.tgz",
+      "integrity": "sha512-IQ7TZdoaqbT+LCpShg46jnZVlhWD2w6iQYAcYXfHARZ7X1t/UGhhceQDs5X0cGqKvYlHNOuv7Oa1xmb0oQuA3w==",
+      "license": "MIT",
+      "dependencies": {
+        "cssesc": "^3.0.0",
+        "util-deprecate": "^1.0.2"
+      },
+      "engines": {
+        "node": ">=4"
+      }
+    },
     "node_modules/prosemirror-changeset": {
       "version": "2.4.1",
       "resolved": "https://registry.npmjs.org/prosemirror-changeset/-/prosemirror-changeset-2.4.1.tgz",
@@ -2384,7 +2422,6 @@
       "version": "4.3.0",
       "resolved": "https://registry.npmjs.org/tailwindcss/-/tailwindcss-4.3.0.tgz",
       "integrity": "sha512-y6nxMGB1nMW9R6k96e5gdIFzcfL/gTJRNaqGes1YvkLnPVXzWgbqFF2yLC0T8G774n24cx3Pe8XrKoniCOAH+Q==",
-      "dev": true,
       "license": "MIT"
     },
     "node_modules/tapable": {
@@ -2437,6 +2474,12 @@
         "react": "^16.8.0 || ^17.0.0 || ^18.0.0 || ^19.0.0"
       }
     },
+    "node_modules/util-deprecate": {
+      "version": "1.0.2",
+      "resolved": "https://registry.npmjs.org/util-deprecate/-/util-deprecate-1.0.2.tgz",
+      "integrity": "sha512-EPD5q1uXyFxJpCrLnCc1nHnq3gOa6DZBocAIiI2TaSCA7VCJ1UJDMagCzIkXNsUYfD1daK//LTEQ8xiIbrHtcw==",
+      "license": "MIT"
+    },
     "node_modules/w3c-keyname": {
       "version": "2.2.8",
       "resolved": "https://registry.npmjs.org/w3c-keyname/-/w3c-keyname-2.2.8.tgz",

package.json

@@ -8,6 +8,7 @@
     "start": "next start"
   },
   "dependencies": {
+    "@tailwindcss/typography": "^0.5.19",
     "@tiptap/extension-image": "^3.23.5",
     "@tiptap/extension-link": "^3.23.5",
     "@tiptap/extension-placeholder": "^3.23.5",